Edge painting, edge coloring, colored edges; there are many names that describe this process and we have used them all. This process is not new by any means, but we have noticed more and more people are asking for it in the last few months. Edge painting can be matched to an existing color in the design or it can be done with a contrasting tone to add an unexpected pop of color. Finishing processes like this can really add polish to a card design.
This process is often done with engraving ink, which has a matte finish for the non-metallic Pantone colors and a shimmery finish for the metallics. If you’re looking for a very shiny metallic look, foiled edges are the way to go (more on that farther down).
We send out for this process, so it does add to the production turnaround. Below are some examples of business cards with edge painting.
When a shiny metallic finish is needed, foil edging is the best method. We outsource this process as well, so be prepared for longer turnaround. There is a wide range of foil colors available, however gold and silver are by far the most popular. There aren’t many things quite like opening a box of foil-edged cards and seeing a field of metallic staring back at you. Here are some cards with gold foil edging.
Notes: Various papers used in the painted-edge stack, Huckabit business cards printed in three colors on 179# Crane Fluorescent White Kid finish cover. Gold-foil edged cards printed in two colors plus gold foil stamping on 110# Crane Lettra Fluorescent White cover.